We Gains Acclaim in Middle East and Europe with Customized Sugar-Coated Walnut Kernels
Wushi County Sunshine Agricultural Products Co., Ltd., a leading Chinese producer of premium nut products, has successfully expanded its global footprint by supplying customized sugar-coated walnut kernels to major clients in the Middle East and Europe. Leveraging advanced production techniques and a deep understanding of regional preferences, the company has secured widespread praise for its ability to tailor flavors, textures, and packaging to meet the nuanced demands of these markets.
Market Penetration: Bridging Middle Eastern and European Tastes
The Middle East and Europe represent two distinct yet lucrative markets for nut products. According to industry reports, the Middle East’s annual food import volume exceeds $100 million, with Saudi Arabia alone accounting for a significant share due to its role as the region’s largest consumer. Meanwhile, Europe’s growing health-conscious consumer base drives demand for nutrient-rich snacks like walnuts, which are rich in omega-3 fatty acids and antioxidants.
Key Regional Insights:
Middle Eastern Preferences:
Customization: Clients in the UAE and Saudi Arabia favor sweet and spiced flavors, such as cardamom-infused or honey-glazed variants, aligning with traditional desserts like baklava and halawa.
Halal Certification: Strict adherence to Halal standards—ensuring no cross-contamination with non-compliant ingredients—is critical for market entry.
Bulk Purchasing: Wholesale buyers prioritize large-volume orders (e.g., 20-ton containers) with flexible payment terms, often through secure LC transactions.
European Trends:
Health and Sustainability: European clients emphasize organic certification and low-sugar options, with a preference for lightly roasted, minimally processed kernels.
Kosher Compliance: To cater to Jewish communities, products must meet Kosher standards, including equipment segregation and insect-free processing.
Innovative Production: Precision in Flavor and Quality
Sunshine Agricultural’s success hinges on its customizable production project, which combines traditional recipes with modern technology.
Peeling and Preparation:
Walnut kernels undergo alkaline peeling to remove bitter inner skins, followed by neutralization with citric acid to preserve texture.
Sugar Coating:
A proprietary blend of sucrose, glucose, and starch syrup creates a non-granulating glaze that enhances shelf life and crunchiness. Clients can choose from caramelized, vanilla, or regional spice-infused coatings.
Frying and Packaging:
Kernels are fried at 150–160°C for 2–4 minutes, then centrifuged to reduce oil residue. Vacuum-sealed or nitrogen-flushed packaging ensures freshness for up to 12 months.
Abuout Us
Established in 2005, the company specializes in nut processing with an annual output of 50,000 tons. Its state-of-the-art facility in Xinjiang integrates R&D, production, and quality control, ensuring compliance with global food standards.
